Sat. Mar 6th, 2021

Hello its zach from and today I will talk to you about on-page SEO. This is very important for google rankings and customer preferance. If you like my content please subscribe to my newsletter @ for exclusive content only provided to subscribers!

Let’s dive right in with technique number one, which is to use super short URL. Most of SEO software companies conducted the largest ranking factor study ever in total, they analyzed 1 million google search results and we discovered that short urls tend to rank better than long URL. Fortunately, it’s super easy to use short URLs on your site whenever you publish a new page, make the URL short and sweet. For example, in my guide about keyword research, my URL is simply /keyword research, speaking of URLs. Our next technique is to include your target keyword in your url again. This is really simple and easy, but it can make a difference in your racking when you’re creating your URLs just make sure to include your target keyword in that URL, for example, in this post. I’M targeting the keyword SEO tools, so I made the URL short and it also included my target keyword in the URL. Ok, so now it’s time for our next technique, which is to use LSI keywords. Lsi keywords are words and phrases that search engines use to understand what your content is all about. For example, let’s say that you’re writing an article about the Simpsons. How weird would it be if your content didn’t include terms like Homer Springfield and mr. Burns in the SEO world, these closely related terms are called LSI keywords and when you include these LSI keywords in your article, it helps Google understand your content topic. So how do you know which LSI keywords to use a simple strategy that I use is to search for your target keyword in Google then scroll to the bottom, where Google shows you, the searches related to section. The terms in bold here usually make great LSI keywords to sprinkle into your content, with that, it’s time for our next tip, which is to publish long content. Remember that ranking factor study that I mentioned earlier well, we found something very interesting in that study, something that goes against conventional wisdom in the SEO and content marketing world, and that discovery was that longer content tends to outrank shorter content. In fact, we found the average result on Google’s. First page was 1890 words, so why does longer content work better? For one longer, content tends to contain more of those LSI keywords that we talked about earlier. When you write long in-depth content, you naturally include more LSI keywords, which makes Google happy. Also Google may have an inherent preference for longer content. Remember, Google wants to show their user the best result for a given keyword and if your page provides someone with a comprehensive answer to what that person is looking for, Google will want to rank you high up on the first page. In fact, my highest ranking content. Also tends to be my longest content, for example, this post about SEO techniques is a whopping 4,000 words and that’s one of the reasons that it ranks in the top three for the keyword SEO techniques.

Okay, let’s dive right in with technique number five, which is optimizing. Your title tag for click-through rate. Now you probably already know that you should include your target keyword in your title. That’s on page SEO 101. But what you may not know is that you should also optimize your title tag for click-through rate. Why? Because it’s a huge Google ranking factor right now. In fact, a Google engineer recently gave a presentation where he confirmed that they used CTR as a ranking factor. In other words, if people search for a keyword and click on your result, it sends a strong message to Google that you’re a great result for that search and they’ll likely give you a rankings boost. So how can you optimize your title? Tag for CTR here are two quick tips that work great first include numbers in your title: there’s a reason that your local magazine, rack, flashes numbers on every single cover and that’s because numbers grab attention. In fact, a study by conductor found that headlines with numbers get 36 % more clicks than headlines without a number.

Another simple way to boost your CTR is to add bracket and parentheses. To your title, when HubSpot recently analyzed three million headlines, they discovered that brackets and parentheses, boosted CTR by an average of 38 percent. So let’s say you had a title that originally look like this. By changing your title tag to this, you can significantly boost your pages. Click the rate this simple tactic works so well that I tend to use brackets or parentheses in almost every single title: okay, we’re making a ton of progress because they’re already on technique, number six, which is to use external links the guys that reboot online recently ran An interesting SEO study they made up a new keyword that had zero search results in Google. Then they created ten different websites that were optimized around that fake keyword. Five of the websites linked out to other websites and five of their websites had no external links. What do you think happened, the five sites that contained external links out ranked a hundred percent of the sites without external links, so it’s clear that Google uses external links as an on-page ranking factor.

It’s time for me to show you how to use internal links, this one is insanely easy. Whenever you publish a new piece of content, make sure to link back to two to five older pages on your site, but not just any older pages pages that you want to rank higher now. This may sound like common sense, but I’m always surprised at the amount of people that add fifteen eternal links to random pages on their site. Sure any internal links are better than none at all, but if you want to get the maximum benefit from your internal links, you need to use them strategically, which means only using two to five per page and linking only to pages that need a boost. That’s all there is to it okay, so we only have two techniques left you ready. Let’s do this.

Our eighth tip is to maximize site speed site speed is one of the few ranking factors that Google has publicly confirmed and for my own testing, I’ve found that a faster site gives you a slight edge. So how can you make your site load faster? First, invest in premium hosting when it comes to your web host, you get what you pay for back in the day, I’d use cheap $ 5 a month hosting plans and, needless to say, my site loaded slower than molasses. Today, I use premium hosts like web synthesis. In liquid web they’re not cheap, but the boost and speed that these high-end hosts provides make it well worth the investment.

The second way to improve your site speed is to use a CDN CDN, deliver your site’s content, closer to where your user lives, which makes your site load much faster with that it’s time for our last tip, which is to include multimedia in your content. You’ll notice that it used a ton of screenshots videos and charts in my content, all of this multimedia makes my content more valuable to my reader and make no mistake. User experience is something that Google directly measure. For example, if your Page has a high bounce rate and a low time on site, Google will drop your ranking. On the other hand, if people stick to your content, like superglue they’ll, want to show your content to more people and, in my experience, using lots of multimedia helps people stay on your site longer. Did you learn something new from today’s video, post a comment below. Thanks for reading!!

By admin

Leave a Reply

Your email address will not be published. Required fields are marked *

Hey, There!

Join Our Mailing List For Exclusive Content Only For Subscribers